Josh Ruiz

As Vice President of Operations, Ag Technology, and Innovation at Duda Farm Fresh Foods, I bring over 20 years of experience in the fresh vegetable farming industry, with a deep focus on agricultural technology for the past decade. In my role, I drive efficiency, effectiveness, and profitability across all company departments by leveraging cutting-edge data tools, automation, and innovative technologies. From developing automated harvesters for broccoli, lettuce, romaine, and celery to implementing PowerBI dashboards for data-driven decision-making, I have led transformative projects that redefine modern farming.

Beyond my corporate responsibilities, I am a farmer myself, managing my own regenerative lemon farm, where my passion for data helps me cultivate smarter, sustainable practices. With a track record of creating one-of-a-kind automated harvesting machines and a commitment to advancing agriculture through technology, I am dedicated to shaping the future of farming.