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Larry Jacobs, co-founder and president of Jacobs Farm • Del Cabo, created a network of small and medium scale farms over a 1,500-mile geography that provides a year-round supply of fresh cherry tomatoes and culinary herbs to retailers across the country. Data and communication technologies played a critical role. Larry is an early adopter of robots to leverage field worker productivity and sees the confluence of computer vision, increasing chip speeds and real time sensors as the solution to labor shortages, food waste, increasing input costs and crop productivity.

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