This session will provide an overview of the agricultural automation landscape in Florida and the wider U.S. Southeast. We’ll explore the region’s key challenges, market potential, and innovation ecosystem, while discussing the next steps for the industry, and what to expect in 2027.
Key Topics
>Key challenges in agriculture: Labor availability, pest management, regulatory requirements, and other regional pressures.
>Market overview: Key figures and automation opportunities in berries, orchards, and vegetable production.
>Dealership networks and the regional ecosystem: The role of dealers, growers, technology providers, and other stakeholders in bringing solutions to farms.
> What’s next for the industry?: Emerging opportunities, priorities for future development, and a look ahead to FIRA USA 2027.
Tue. 20 October
3:10 pm - 3:30 pm
Special happenings
Stage 2
